Customer Loyalty

What is a Customer Loyalty Program?

Sustainable growth demands customer loyalty. Long-lasting success for any business requires identifying, incenting and retaining the most loyal and valued customer relationships. We create unique loyalty programs that locate and reward your most valued customers, converting them to powerful brand advocates.

How Does It Work?

The average household belongs to 12 loyalty programs. With this in mind, marketers must develop unique customer loyalty experiences that distinguish your brand from the crowd. Our programs are designed to identify and reward your most valued customers. Programs may be built with a combination of features and functions, including:

  • Customized program web site
  • Automated / real-time award issuance based on transaction data
  • Automated award notifications and program updates
  • Mobile friendly user interface
  • Customized awards catalog and comprehensive program management and reporting tools to track performance

What Is The Impact?

According to a recent study published by MarketingProfs, loyal customers accounted for 20% of the customer base of participating companies [1]. The same case study found that the same 20% of loyal customers are responsible for 80% of the revenue generated. Considering the costs of new customer acquisition and the value of loyal customers, Companies without an engaging and sustainable loyalty program are at a competitive disadvantage.


  1. Surprising Facts About Customer Loyalty Marketing

Some of our clients

  • Benjamin Moore

  • Best Collateral

  • Neteller


Stop by before 10 am at our Cincinnati office and we'll treat you to one of the finest espressos around.

Please use the Contact Form to contact us with any non-support or non-program sales related issues. We typically try to respond by email first, then by phone.


General sales or licensee information

3102 Maple Ave
Suite 450
Dallas, TX 75201
ph (888) 826-0783
fx (214) 242-4448


Program support, maintenance & customization

441 Vine Street
Suite 501
Cincinnati, OH 45202
ph (888) 826-0783
fx (214) 242-4448

Take a Tour

Interested in seeing how Online Rewards has helped clients create award winning incentive and loyalty marketing programs?

A brief tour with one of our Program Design Consultants will demonstrate how our unique approach helps clients achieve their incentive and loyalty marketing program goals.