How to Improve Channel Sales Using SPIFF Programs in 2021
SPIFF programs , otherwise known as ‘Sales Program Incentive Funds, are essential in helping sales organizations achieve their primary objective – grow sales. Over the years, SPIFF programs have evolved to increase their impact on their return on investment and improve their sales. However, many SPIFF Programs are not without their share of challenges ranging from funding to administration and measuring ROI. To overcome these challenges, SPIFF program best practices are being implemented.
