The North Texas Tollway Authority TollPerks Program

TollPerks

TollPerks, by the NTTA, is a specialized customer loyalty program that rewards frequent toll road users, offering points for redemptions with national and local merchants.

This unique program encourages driver engagement through seamless point collection and a variety of rewards.

Program Objectives

  • Increase Toll Tag Registration/Conversion
  • Encourage Driver Usage of the Toll Roads
  • Be an Active Part of the Community

Key Features

Targeted Email Campaigns: Bi-weekly updates packed with rewards, exclusive offers, and program news to keep users engaged.
Seamless Registration Incentives: Tailored rewards encourage sign-ups and sustained program participation.
Exclusive Promotions: Drive excitement and participation with limited-time offers and unique rewards.
Community Partnerships: Strengthen ties with local businesses while fostering meaningful community impact.

TollPerks Results

0 M+
Annual Users
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Community Merchants
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Monthly Redemptions
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