Cross-channel Loyalty Communication

An effective communication strategy within your B2B loyalty program is vital for program success. From the home page of the program, to promotions, to email/SMS alerts, every aspect of your program’s communication strategy must be considered. Your program will contain a combination of marketing and communication services tailored to meet the specific needs of your business.

Create a great first impression for your channel partners. Provide relevant information about your program on the home page. Use the home page to communicate the benefits of your program for your channel partners. Customize according to your brand identity and promotion priorities.

Engage with your channel partners through well-designed promotion communications. You can easily design messaging to fit your unique requirements. Prioritize communications to promote certain products or services depending on business needs.

Implement cross-channel communication via email and SMS alerts. Inform your channel partners about the points they accumulated, new product lines, or any program announcements and updates. Use email and SMS to maintain and increase engagement with your partners. These messages can be personalized to strengthen brand loyalty from your channel partners.

Push notifications can also be sent through our platform. Send your channel partners welcome messages, program announcements, product announcements, and rewards announcements. Using push notifications at the right time will also help improve user engagement and experience.

Manage all of your promotions and communications in one place. Use various marketing and communication tools to communicate effectively with your channel partners in one central location.